VVG-ATIC-KSU-2025-001 · April 2025 · Confidential

The AI Tourism
Innovation Center
at KSU

A university-funded suite of 10 internationally recognised AI tourism certification programs, an advanced 5-zone AI Innovation Lab, and a Student Innovation Product Pitch Platform — all at zero additional cost to students.

Submitted To
King Saud University, Riyadh
Model
University-Funded Certification
Alignment
Saudi Vision 2030
📚
10
AI Tourism Certification Programs
🏛️
480h
Total Learning Hours Over 3 Years
🏗️
SAR 0
Capital Cost to KSU for AI Lab
🚀
IPPP
Student Innovation Pitch Platform
Proposing Organisations
VVG ACADEMY UK
London, United Kingdom
VFS GLOBAL ACADEMY
Dubai, UAE
VVG ACADEMY KSA
Visionary Value Gen Growth
150M
Saudi tourism visitors targeted by 2030
42.3%
AI in Tourism CAGR 2024–2030
<8%
GCC hospitality professionals with AI skills today
1.6M
New hospitality jobs needed in KSA by 2030
10%
Vision 2030 tourism GDP target
SAR 0
Capital cost to KSU for full AI Lab
The Core Model

How ATIC Works at KSU

ATIC is not a degree programme. It is a professionally managed suite of Ten College Certification Programs delivered to KSU's enrolled BSc Tourism & Hospitality students — as a university-funded co-curricular enrichment. No changes to the existing degree are required.

KSU contracts VVG Academy to deliver the 10 programs. KSU pays a per-student annual fee. Students pay nothing extra — they graduate with their KSU degree + 10 AI certifications + ATIC Master Certificate.

The ATIC Flow

🏛️
KSU Enrolls Students
BSc Tourism & Hospitality students enrol in ATIC alongside their degree
📋
KSU Pays VVG Academy
University funds the per-student delivery fee — students pay nothing extra
🎓
VVG Delivers 10 Programs
Faculty, lab, LMS, certifications — all provided by VVG Academy
🏆
Students Graduate Dual-Certified
KSU BSc + 10 VVG/VFS AI certifications + ATIC Master Certificate
🚀
Best Ideas Enter IPPP
Top 10% of capstone projects incubated as real commercial products via WBG
Three Integrated Components

Everything ATIC Brings to KSU

2
🏗️

AI Innovation Lab

A 5-zone physical AI and hospitality technology lab installed at KSU campus — SAR 540K–810K in infrastructure value, fully funded by VVG Academy.

AI Development Zone (20× NVIDIA GPUs)
Smart Hotel Demo Room (full IoT)
VR Tourism Lab (15× Oculus Quest 3)
Data Analytics + Booking Simulation Labs
View Lab →
3
🚀

Innovation Pitch Platform

The entrepreneurial engine of ATIC. Best student capstone AI projects are incubated and scaled as real commercial products via the WBG global ecosystem.

Students retain minimum 51% equity
VVG/WBG 6-month incubation programme
VFS Global beta client network
3–5 products to market per year
Learn IPPP →
Explore the Proposal

Full Documentation

The Opportunity

Be the First Saudi University
With an AI Tourism Innovation Center

No other university in Saudi Arabia currently offers a structured, laboratory-backed, internationally certified AI Tourism certification program to its students. KSU has the opportunity — and the strategic advantage — to own this space first.

Sign the Letter of Intent View Full Proposal